Marketing and Strategic Partnership Supervisor

Job Order # Company Job Type Salary Location Application Deadline
10465872 USD 259 Full-Time DOE Wichita, KS 09/25/2017
Position Function: Provides leadership for a dynamic team whose mission is to champion the success of district students, staff and schools through focused and creative marketing initiatives. The manager will serve as the primary contact for community partners who seek a meaningful relationship with the district in support of students and staff, and is responsible for the development, coordination and implementation of initiatives to recruit, recognize and retain strategic partners. The manager will enjoy a fast-paced, dynamic environment, and have the ability to develop creative solutions, make confident decisions, and be an advocate for public education. Essential Performance Responsibilities: Marketing Leadership for annual Choices Fair event, serving as a co-lead of the planning team, facilitating creative and advertising development as well as pre- and during-event promotional activities. Coordinates and executes annual marketing plan, including marketing initiatives designed to achieve key district objectives and convey key messages, placement of paid media and development/supervision of creative materials. Collaborates with news and media relations team to recommend stories that celebrate key district priorities relating to partners and volunteers, write and photograph those stories when/if necessary, and work with the team to fully leverage the opportunity to share the stories with key district stakeholders. Writes and edits district marketing material as appropriate, communicating important and complex issues in publicly-accessible language. Conducts and monitors research, implements action plans aimed at continuously improving district marketing vehicles. Strategic Partnerships Understands and identifies partner needs at school and district sites, and oversees development of an annual partner opportunity menu to guide program work. This work includes identification of school constraints to recruit, recognize and retain volunteers; and solutions to address these constraints. Develops, implements, and supervises the recruitment, recognition and retention plan for district partners and volunteers based on annual needs assessment, on-going evaluation. This includes database of partner organizations, individuals, and meaningful/feasible assessment of volunteer/partner engagement in schools. Co-leader of recently redeveloped district strategic partner support team to unify district partnership recruitment, recognition and retention work. As part of this work:Provides (and revise as necessary) training for community volunteers who interact with students as part of our strategic partnerships. Trains and provides on-going support to school-based volunteer site contacts. Collaborates with Family Engagement team to support family engagement site contacts. Provides volunteer training as requested. Works collaboratively with organizations that provide volunteers in schools (Big Brothers/Big Sisters, JA, Pando Initiative, others) to ensure training is implemented based on district expectations; and recognition is appropriate to honor the partnerships. Regular and direct contact with district partners managed through this office, awareness of partnerships managed by other offices; and prompt response to potential partners who inquire about opportunities for new relationships. Leverages community relationships to cultivate additional partners. Oversees volunteer background check process, ensuring 24-hour turnaround and feedback to building leaders Attends Board of Education meetings as may be necessary to support recognition of district partners. Oversees graphic design and marketing specialist, strategic partner specialist (shared position with division director/division secretary), cooperative education student, providing leadership and evaluation to this team of creative professionals. Provides on-call support before and after normal work hours to district staff on marketing and partner matters. Serves on district committees as appropriate, when purpose aligns with marketing and strategic partnership mission. Stays abreast of professional practices in the field of school marketing and partner development through participation in professional organizations such as the National/Kansas School Public Relations Association, Council of Great City Schools, and/or other key community organization. Travel: Frequent travel within the school district, occasional out of district travel is required. Qualification Profile: Bachelor’s degree in strategic communication, marketing or related field. Minimum 5 years professional experience desired. Extensive knowledge and proven practice of partner cultivation and relationships. Advocate for public education who is passionate about supporting student success. Desired experience with WPS schools/classrooms as student, parent and/or teacher. Experience supervising a creative, high-producing team desired

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